News
Record numbers for FX’s Falling Skies launch
Tuesday, 05 July 2011
On July 5th 2011, Walker Media's FX Channel clients secured an all-time high in terms of live viewers to the channel for a UK series launch. By combining the power of a new position on the EPG and the clout of a show with Spielberg directing and Noah Wyle starring, with a creative marketing campaign that reflected the scale & ambition of a lead player in the multi-channel arena, the result exceeded targets and delivered a share of viewing on a par with ITV2.
In ensuring we capitalised on relevant opportunities to showcase the dramatic and cinematic content, cinema, TV, Box Office, Digital Outdoor and Online all made it into the mix. Combined with press & online run tactically to drive tune-in , this delivered a rounded and exciting media schedule to entice & direct viewers and help make the launch a real success for FX.
DLKW and Walker Media net Health Lottery launch task
Thursday, 16 June 2011
DLKW Lowe and Walker Media have been appointed by The Health Lottery to handle what is expected to be one of the biggest consumer launches of the year.
Walker Media clinched the Fiskars UK business
Monday, 10 January 2011
Walker Media clinched the Fiskars UK business, worth £1m, following a competitive pitch between Arena BLM, the 7stars and ESP Marketing.
Fiskars is a leading global supplier of consumer products for the home and garden, renowned for their functionality and cutting-edge design.
Their first ATL campaign in support of the Weed Puller, phased around the Bank holiday weekends, commenced in mid April on TV, in print and online.
Walker Media wins CIGNA
Thursday, 02 September 2010
Walker Media has been awarded the global planning, buying and SEO work for Cigna
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